MARGIFI STANDALONE
₹1,000/month
- Daily WhatsApp profit brief
- All metrics + alerts
- Courier + ad-account sync
- Setup included. No lock-in.
Works even if your ads run elsewhere.
ANALYTICS & PROFIT REPORTING · POWERED BY MARGIFI
You can't see your real number.
Net margin per delivered order. No dashboard shows it.
Book Your Free Strategy CallSits on top of GA4 and Shopify. Never replaces them.
THE OFFER
FROM₹1,000Per month
DailyWhatsApp brief
60 secTo read it
~1 weekTo connect
THE LEAK
The dashboard says profit. The bank disagrees.
ROAS looks fine. Strip RTO, fees, and true ad cost. Margin doesn’t.
Reported revenueWhat Ads Manager + Shopify add up to
100%
↓₹22. Returns + RTO never reconciled in ROAS
After RTO + returnsOrders that never reached the customer
78%−22%
↓₹14. COD remittance + shipping fees eat margin invisibly
After COD + ship feesCourier, COD handling, packaging
64%−14%
↓₹24. True ad cost per delivered order, not per session
After true ad costSpend ÷ delivered orders, not placed
40%−24%
↓₹16. The line your dashboard hides
Net marginWhat actually lands in the bank
24%−16%
What actually lands in your bank~24%₹24 out of every ₹100 reported
THE DELIVERABLE
The brief that lands on your phone.
One bubble. Six lines. Spend, ROAS, delivery rate. And the number nobody else sends you.
8:30
Margifionline
Today · Daily Brief
Yesterday. Net of delivery
- Ad spend₹1,81,200
- Platform ROAS3.9x
- Revenue placed₹7,06,400
- Orders placed → delivered412 → 331
- Delivery rate80%
- Net margin / order₹214
8:30 AM
What lands every morning
Six numbers. One bubble. The one that matters in red.
8:30 AM
Every weekday
60 sec
To read it
0
Logins required
WA
Where you already are
VANITY vs REAL
Same data. Different question.
The dial on the left is what your stack reports. The dial on the right is the number you actually run on.
RETURN ON SPEND
Platform ROAS
3.9x
0 · 6x
Net ROAS after RTO
1.6x
0 · 6x
Same datadifferent question
WHAT YOU KEEP
GMV / order
₹1,715
₹0. ₹2,000
Net margin / order
₹214
₹0. ₹2,000
Same datadifferent question
Vanity metricReal metric
- Orders placedOrders delivered
- Total ad spendCAC / delivered order
- Sessions & cartsRTO cost in rupees
- Monthly PDF, lateWhatsApp, daily
HOW YOU GET IT
Connect once. It runs without you.
01
Connect sourcesAds, Shopify, courier
02
Tune economicsCOGS, shipping, COD
03
Set the briefMetrics, alerts, time
04
Get it dailyWhatsApp, every morning
THE STACK
One loop. Run every morning.
Same data your stack has. The column nobody calculates.
Inputs
- Ad accounts
- Shopify orders
- Courier data
Engine
- Margin model
- RTO + fee logic
Output
- Net margin / order
- WhatsApp brief
Read-only. No dashboard. No login.
THE DIFFERENCE
What happened vs what it cost.
GA4 / Shopify / sheet
Margifi
Reports
Revenue placed
Net margin delivered
RTO rate
Not tracked
Product · courier · city
RTO cost
Guessed
Actual rupees
CAC basis
Order placed
Order delivered
Delivery
You dig for it
WhatsApp, daily
15
15-DAY PERFORMANCE GUARANTEE
50% advance on signing. 50% due at day 15. Only if you want to continue. Full refund of your advance if you don’t. Month-to-month. No lock-in.
PRICING
From ₹1,000/month. No setup fee.
Less than one refused COD order.
BN RETAINER CLIENTS
Included
- Margifi in the retainer
- Same daily brief
- No separate bill
- Configured at onboarding
Included for retainer clients. No extra charge.
Standalone or included. Platform subscriptions you already pay are billed by those platforms directly.
BEFORE YOU BOOK
Before you connect your data.
Replaces GA4 or Shopify?
No. It sits on top. They keep their job.
What does it connect?
Meta, Google, Shopify, your courier.
Setup time?
About a week. Mostly platform access lag.
Ads managed elsewhere?
Fine. Standalone from ₹1,000/month.
Stop flying blind on ROAS.
Book a 30-minute call. We show you. On your own numbers. The net margin per delivered order your stack hides.
No commitment. 30 minutes. The number that matters.